Manipulated Media

Media can be manipulated in a multitude of ways, and one of those ways is called a deepfake. Deepfake combines deep learning and fake artificial intelligence to learn the many unique visual or oral characteristics of a subject and map that information onto another subject. This form of artificial intelligence has taken social media byContinue reading “Manipulated Media”

The Virality of Doritos Super Bowl Campaign

Nowadays, almost all companies have an online presence. It is practically a necessity, and the companies that don’t have any social media presence often do not do as well as their competitors. This is because digital marketing allows marketers to create connections and understanding between the business and its customers. To make this connection, companiesContinue reading “The Virality of Doritos Super Bowl Campaign”

Social Media, Today

Today, there are many different social media platforms. Three platforms that are currently offered to the masses are YouTube, Instagram, and TikTok. Of these platforms, I utilize Instagram the most, but I also have accounts on the other two platforms as well. Each of these social media platforms allows companies to use different visual toolsContinue reading “Social Media, Today”

The Influence of Social Media

We can learn a lot about a person, business, or organization through their social media presence. However, if the organization, business, or person is influential enough, there might be more than one social media page where information is shared. Take New Mexico State University (NMSU); for example, they are a large organization with more thanContinue reading “The Influence of Social Media”

Learning from the Professional via LinkedIn

Are you a professional in your preferred industry? If you are a business professional in this current age of social media, it is often recommended that you market yourself and your skills on some form of media platform. Right now, the social media savvy business professional is likely to use LinkedIn. According to LinkedIn CorporationContinue reading “Learning from the Professional via LinkedIn”