The Virality of Doritos Super Bowl Campaign

Nowadays, almost all companies have an online presence. It is practically a necessity, and the companies that don’t have any social media presence often do not do as well as their competitors. This is because digital marketing allows marketers to create connections and understanding between the business and its customers. To make this connection, companiesContinue reading “The Virality of Doritos Super Bowl Campaign”

Social Media, Today

Today, there are many different social media platforms. Three platforms that are currently offered to the masses are YouTube, Instagram, and TikTok. Of these platforms, I utilize Instagram the most, but I also have accounts on the other two platforms as well. Each of these social media platforms allows companies to use different visual toolsContinue reading “Social Media, Today”